New Arrivals

Always the latest trends from the top brands.

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Shop Footwear

Work or Play? We have styles to fit both!

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Name Brands

Shop by brand! See the latest styles from your favorite brands.

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About Us

A local men's store featuring the best brands in the world.

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JJ Cooper is a new, premier men’s store located at 216 Centre Street in historic downtown Fernandina Beach. The concept for the store began as a dream of Jake Michaelis’s some 20 years ago. Jake has always been into clothing, fashion and men’s accessories and to own a store of his own, in his hometown of Fernandina Beach, FL is truly a dream come true.  The image of the store and the clothing has a refined relaxed resort feel in an Americana setting filled with beautiful natural elements of reclaimed wood, copper, and retro lighting.

JJ Cooper is also proud to offer tuxedo rentals, alteration services, and more at their Fernandina Beach location.  Stop by and see what all the talk is about!